Oct 24, 2014 On Our Blog

How 500 Worked with Product Hunt to Find Awesome Accelerator Companies

Like most accelerators, we’re always looking for new ways to find great founders. While we get a fair amount of incoming applications, our best companies tend to come through founder referrals or less conventional channels. And we’re always up for trying new methods to find talent. Enter Product Hunt. Unless you’ve been living under an Uber, you have no doubt heard about Product Hunt. It’s become one of the best places to source new products as they launch, and it’s a perfect match for the quick launch and iterate approach that many startups are taking these days. Instead of trying orchestrate a convoluted press push, simply submit your product and let the people decide if they love it. Many of …


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Sep 24, 2013 On Our Blog

Slide Templates: How to Talk to Investors about Marketing and Growth

This post is part of the ongoing Distribution Tuesday series. Every week the 500 Distribution Team highlights actionable resources for marketing your startup. Get even more tips by following @500Distribution on Twitter and subscribing to our email newsletter. When you’re fundraising, it can be really daunting trying to navigate the always changing market conditions, new platforms like AngelList and the typically brutal funding cycles. While every business is different, one thing is usually certain: if you can’t articulate how you’ll grow your business, you’re not likely to get the money to do just that. Thankfully, 500 is here to help. Previously we covered some of the main DO’s and DONT’s in “How to Talk to Investors about Marketing and Growth“. To continue that discussion, …


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Aug 13, 2013 On Our Blog

How to Suck Less at E-mail Marketing

This post is part of the ongoing Distribution Tuesday series. Every week the 500 Distribution Team highlights actionable resources for marketing your startup. Get even more tips by following @500Distribution on Twitter and subscribing to our email newsletter. You suck at e-mail marketing. That’s OK though; many companies, especially early-stage ones, also suck just as badly. So winning in your space in some cases may simply be about sucking less than your competitors do. While social media sites and marketing tricks come and go, e-mail has remained a consistent driver of growth for start-ups. To that end, here’s a few recommendations to help: Start Early You can never start early enough when it comes to collecting e-mail addresses. This is probably the most important tactic …


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